Founded in 1969, Dongfeng Motor Corporation is one of China’s largest and most established automotive groups. As a state-owned enterprise and a member of China’s “Big Four” automakers, Dongfeng has decades of experience in vehicle manufacturing, engineering, and global collaboration.
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The company has long-standing partnerships with international brands such as Nissan, Honda, and Peugeot, which have helped it build strong expertise in both combustion and new energy technologies. In recent years, Dongfeng has shifted its focus toward electrification, intelligent driving, and connected vehicle platforms, positioning itself at the forefront of China’s fast-growing EV industry.
Dongfeng's European Strategy
Dongfeng is expanding its presence in Europe through dedicated EV brands that emphasize design, technology, and value. The company’s electric lineup — including models from VOYAH, SERES, and M-Hero — targets different segments of the market, from affordable family EVs to luxury electric SUVs and performance models.
Its premium brand Voyah leads the European charge, offering vehicles known for advanced safety systems, long-range batteries, and refined interiors. Meanwhile, Seres focuses on accessible, practical EVs designed for everyday use.
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Dongfeng’s Sub-Brands
Dongfeng EVs in Europe
Dongfeng Nammi Box
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42.3 kWh
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Electric
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310 km
